Copywriting
Selected Works
New Opportunities in Proteomics
Company: Lab Manager | Client: Quantum Si Inc.
Wrote literature review/market research article meant to highlight the benefits of using the technology offered by Quantum Si.
Editorials
Company: Rapid Novor | Magazine: Scientific American
Wrote (with some input and edits from Jessica Barber) to support marketing campaign targeting the reproducibility crisis in science.
Blog Writing
Company: Rapid Novor
Written with SEO and Voice-of-the-Customer in mind, with relevant internal linking to minimize bounce rate.
Also designed and generated video for blog to increase time spent in page.
Website Content Generation
Company: Rapid Novor
Wrote almost exclusively all and edited all content for company's companion diagnostic test website.
Also designed the logo, scientific illustrations, and assay walk-through video, while providing feedback on overall design.
Su Voz, Her Game. Latin Heritage Month Campaign Web and App Copy
Company: ONA | Client: Nike
Wrote and consulted on Nike's 2022 Latin Heritage Month campaign for We are Familia.
Social Media
Company: Rapid Novor
Curated and generated content for company's social media channels (Facebook, Instagram, Twitter & LinkedIn)
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Webinars & Decks
Company: Rapid Novor
Wrote scripts and designed slides for several webinars and sales presentations; also project managed speaker presentations from invitation to presentation requirements.​
Miscellaneous
Company: Rapd Novor
Posters, ads, press releases, interviews, outbound and marketing emails and newsletters copywriting and copyediting
Example below is of copyedited work.
